Slaven Bilic shines but it’s never all right on the night for ITV | Jacob Steinberg

Viewers watching opening game of World Cup on ITV website see adverts instead of first 30 seconds of Russia v Saudi ArabiaAt times like these there are two choices available. The first is to get very cross with ITV. But that seems less fun than option two, which is to roll one’s eyes, shake one’s head and embrace the beleaguered broadcaster’s mesmerising inability to host a major sporting occasion without committing an unforgettable faux pas, no matter how hard it tries to stay professional. Of course, there will have to be an inquest after the serious business of viewers watching the opening game of the World Cup on ITV’s website being shown adverts instead of the first 30 seconds of Russia v Saudi Arabia. Oh, ITV! How could you? There will have to be an apology, a vow to improve. Some unfortunate lackey will have to be hauled over coals. Someone must pay. No mercy. Continue reading...